There are many opinions on holding a public open house and discussion about whose interest it is to hold one.
Going on past experience 75% of the homes we have sold in the last few years have sold to people coming through the open house.
Everyone knows that the majority of home buyers today look on line.Many are not using an agent but are actively searching for a home. The photos and videos on line give them a great first impression if they are well done, and maybe in some areas would provide enough for a site unseen offer, but so far our market is not experienceing that. These potential buyers want to see the home.
Now they could call the listing agent and ask for a showing. But as yet they may not want to put their hand up and be identified as a potential buyer. So, for them it is important to hold open houses so they can continue to remain anonymous and comfortable.
I had a home three years ago I was listing, first open house this lady comes in on her own, takes about an hour walking through the house, had some questions and yes, she had an agent but likes looking on her own. I call the agent, the following day, your client came through my open house. Really. She looks but so far hasn't found what she is looking for.
Following week, at my open the same lady turns up, this time with her daughter. Again she spends a good amount of time in the house.
That week she goes through with her agent.
The following Sunday she is back again, spends the whole afternoon with me, sitting in the living room enjoying the home.
That week she presented us with an offer. She felt comfortable coming to the open houses alone without her agent, getting to spend time in the house, planning what she was going to do with the house and making sure it was going to work for her. Would she have felt comfortable making that many appointments? Maybe not, but I believe the open houses sold that home.
I am a big believer in them and advise all clients who are listing to make the effort to allow us to hold Open Houses so today's buyers can see the home in person.
If you want to get your home sold in Tredyffrin Easttown contact Nick Vandekar, Tredyffrin Easttown Realtor Selling The Main Line with Long & Foster Real Estate Inc., Nick@VandekarTeam.com, office 610-225-7400, cell or text 610-203-4543, website www.SellingTheMainLine.com.
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